A Culture of Innovation

Written By Gokce Gizer Clover

  • INDUSTRY: Publishing

  • PROJECT: Strategy Development & Culture - with a focus on innovation

  • PROCESS: Data Collection and Analysis, Strategy Development & Implementation, Designing and Piloting an Innovation Program

We worked with an established publishing company to assess and define their organizational strategy and culture in the rapidly changing industry. Technological developments significantly impacted the publishing industry and the behaviors of consumers, threatening our client’s position as a traditional publishing organization. We worked with them to assess the current and desired states, develop strategies and a culture of innovation where they could leverage decades of experience being an industry leader and have a competitive edge using technology.

Gokce Gizer Clover http://www.gokcegizer.com
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